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History of Horsepower.

Horsepower is a unit of measurement of power, or the rate at which work is done, usually in reference to the output of engines or motors. There are many different standards and types of horsepower. BMW knows how to use the power.

I was commissioned to help BMW to tell the iconic story between them and the horsepower.


Director: BlinkMyBrain (Ariel Costa)

Production Company: Final Frontier
Executive Producers: Chris Colman, Gustavo Karam, Julieta Zajaczkowski
Project Managers: Angeles Blasco, Yanyie Tran
Production Assistant: Yeeman Lin

Design: Galuh Indri, Martin Busacca, Malena de Luca, Ariel Costa, Leandro Chaman, francisco baudizzone, Juan Dellacha
Animation: Lio Skliar, Lucas Barrios, Maks Fede, Nico Agarzua, Matias Lavarello, Ariel Costa


Music for client version:
Music Production Company: Cachorro Loco
Music Composer: Facundo Capece
Sound Design: Lola Richte


Music for Director’s Cut:
Thorsen - Next Level.

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