"What Is and What Should Never Be". Official Music Video.
I was approached by Warner Music to create the official music video for "What is and what should never be", by the one and only Led Zeppelin.
I was lucky enough to work not only with one of my favorite bands, but one of the greatest bands of all time.
I was inspired by the amazing George Hardie who created the cover for Led Zeppelin's debut album, LED ZEPPELIN 1969.
Direction: Ariel Costa
Design + Animation: Ariel Costa
Producer: Robin Hurley
Client: Rhino Entertainment / Warner Music
Frames and Process (click to see full)